Summarize and Analyze your Entrepreneur Interview Essay

Summarize and Analyze your Entrepreneur Interview - Essay Example Amrita belongs to Indian origin. Her father and mother are Indian. Family back ground of the interviewee is very simple and she belongs to a simple Indian family which has migrated from India to USA. The interviewee is also a UX Research associate in User experience centre of Bentley University. Amrita is significantly passionate towards the various extra curriculum activities like playing Cricket, Tennis and reading books and travelling. She is extremely passionate about the lean start up methodology and she has managed it well enough. She is a graduate of Women’s leadership organization. The interviewer has identified her with the help of LinkedIn. All the above information is indicating that background of the entrepreneur is very much simple and she had to start her business from the scratch. But the interviewee has suitable educational background and working experience to come up with new business. Opportunity identification is a fundamental requirement for any entrepreneur. Amrita was travelling from India to USA. She was travelling to attend her high school reunion in USA. She was properly dressed up and she had her dresses in her bags also. But during that trip to reunion party she was missing shoes. She was thinking to borrow it from someone. But unfortunately she had to spend her money to purchase new shoes. At that point of time shoes were not at all required for the interviewee. But as there was no other choice to her, she had to buy it. So opportunity identification was significantly real-time and practical in nature. In this case, situation guided Amrita towards the opportunity. Opportunity identification was very much specific in nature and it helped the interviewee to come up with a successful idea. Here in this case also the interviewee identified the opportunity suitably. Here in this case one thing is crystal clear that opportunities are everywhere. But proper

Media arts Research Paper Example | Topics and Well Written Essays - 500 words

Media arts - Research Paper Example In the pre-production stage, the cinematographer conducts research, selects, and approves locations, props, equipment, crew, set colours, textures and shoot tests. The DOP designates the filters and other photographic controls to be followed during filming (BSC, 2011). Since the production designer is responsible for creating the physical and visual appearance of the film, they work together to generate the set design sketches, special effects, lighting, costumes, props, make-up and hair. The production budget, filming schedules, and key shots are also determined, with assistance from the Director. During the shooting stage, the cinematographer plans the shooting order for activities and directs the trials of scenes to be shot for the day. He designs lighting that matches the locations and actors with the story. It is in this stage that different lighting techniques are employed to set mood, direct viewer attention and provide information about the scenes by use of equipment such as table lamps, bulbs, candles, filters and stage light. The manner in which light falls on face of the actor or lights a landscape or an interior space can create drama, mood, and excitement for the audience. Lower lighting and shadows can be used to show darker moods like horror and sadness or eerie and haunting looks while brighter lighting to show happiness. Soft lighting can depict romantic and heartwarming tone or set a nostalgic tone by use of candle light. Natural lighting can be used to replicate the actual environment of the scene. Furthermore, lighting between scenes may alter as the film p rogresses to communicate changes in the characters’ emotions (BSC, 2011). The cinematographer may employ high contrast lighting techniques by combining harsh streaks of light with bold, black streaks to create a mood of tension and anxiety. The production designer has to be

Photography Essays History of Photography

Photography Essays History of Photography History of Photography When you look at a photograph from your favorite photographer what do you see? Does it remind you of your past or make you think of the future? What if there was a photographer that made you think of not only the past but also the future as well? Well that is exactly what Abelardo Morell did with his Camera Obscura photographs. Abelardo Morell took Camera Obscura out of the past and brought it into the future. This paper plans to discuss who Abelardo Morell is, the history of Camera Obscura, and also discuss and analyze three or more photographs by Abelardo himself. It will also discuss Abelardo’s career and how Camera Obscura falls into his career as well as any statements from him about the process. Also any writings or responses by art critics and/or philosophers about Abelardo Morell’s work will be included. This paper hopes to bring across to the reader an understanding of Abelardo Morell and Camera Obscura. â€Å"Abelardo Morell was born in Havana. As a child he felt a sense of alienation and isolation in Cuba, feelings that remained when he moved as a teenager with his family to New York City. Although he later studied comparative religion at Bowdoin College, he eventually took up photography as a way to express his feelings as an immigrant to the United States during the turbulent 1960s† (Yorba). Photography took his mind away from all of the busyness the world had. â€Å"After earning an MFA from Yale University in 1981, he began teaching at Massachusetts College of Art in 1983, where he still teaches today† (â€Å"Site Lines,† Abelardo). Many students are extremely luck to have a mentor such as Morell. He went far and beyond what any other teacher would do for their students. â€Å"When I began teaching photography at the Massachusetts College of Art in the mid 1980s, one of the strategies I used to get beginners excited about photography was to convert our cla ssroom into a camera obscura† (Morell). Camera Obscura might sound like a complicated technique but it really is very simple. One would be surprised how easily it can be done. Even though it can be done very easily and may seem like a new technique, the process has been around for many centuries. â€Å"In 1490, Leonardo da Vinci wrote the earliest surviving description of the camera obscura (dark chamber), a device designed to reproduce linear perspective. The camera obscura, the prototype of the photographic camera, was a large dark room that an artist physically entered. Light entered through a small hole in one of the walls and projected a distinct, but inverted, color image onto the opposite wall that could be then traced† (Hirsh). â€Å"The Camera Obscura seems little short of miraculous, even after the optical rationale has been explained. That one pinhole of light can carry all the visual information of a landscape into a darkened room is still, after many centuries, unknown to the great majority of humans and surprising when they learn of it† (Morell). To understand it better the camera obscura was a darkened room or chamber that allowed only a pinhole of light to enter into a light tight area through which is called an aperture. Diffraction is what allows camera obscura to work. Diffraction in this sense is the bending of light waves that enter the chamber or room and to appear on the wall opposite of the aperture. This image can be produced with exceptional quality if accomplished in the right way. When viewing the camera obscura while it is taking place, one will notice that the image presented on the wall is inverted due to diffraction. Leonardo da Vinci is said to have developed this technique for drawing but was not credited for it. Later on people began to use it more to render drawings to be perspectively correct. Artists at the same time had a hard time with perspective, so the camera obscura helped advance their skills in drawing with becoming perspectively correct. This device is important to the history of photography b ecause it was one of the first forms of photography and cameras. It showed that, at the same time, advances could be made in photography, something with the means of time and knowledge. The discovery of the â€Å"new† technique brought about a need and desire of photography to this day, especially for Abelardo Morell. When deciding to create a camera obscura there are a few things one should consider before jumping into the mind-boggling technique. The first thing you need to consider is the room that you will be photographing in. This room needs to have at least one window and one entry way. The second factor to consider is the time of day you will be photographing in. The time of day where the light is the brightest is the best time to pull off this magnificent method. Also, look at what is outside of the anticipating room. Is the landscape dull or is it astounding? Depending on how amazing you want your photograph to come out depends on the photographer and the landscape that will be captured.

Current Trends in Educational Technology Essay -- Education Technologi

Current Trends in Educational Technology Abstract Current trends in Educational Technology offer quite an array of subject matter to study. I have selected a few articles demonstrating trends I found most interesting. These include trends in research, holistic technology education, pedagogic balance in technology education and using open source software in the school. Hopefully these trends will be an eye opener for the reader. This paper is based on these journal articles: Research in Technology Education: Back to the Future (Reed, 2002); Basic Principles in Holistic Technology Education (Seemann, 2003); Partnership-Centered Learning: The Case for Pedagogic Balance In Technology Education (Walmsely, 2003) and Making the Switch to Open Source Software (Surran, 2003). Researching the Future of Educational Technology Literacy Clear lines of inquiry are needed to further technology education’s place within the context of general education (Reed, 2002). The International Technology Education Association (ITEA), American Association for the Advancement of Science (AAAS), National Research Council and Technology for All Americans Project (TFAA) provide significant amounts of research available on educational technology. These organizations are always looking at what research would help achieve the goal of technological literacy. The National Science Foundation (NSF) makes federal funding available to educational technology researchers (Custer, Loepp, and Martin, 2000). TEGRD A new Council on Technology Teacher Education tool, the Technology Education Graduate Research Database (TEGRD) offers new lines of research geared towards education (Reed, 2002). The TEGRD was designed to highlight the history... ...chives website: http://scholar.lib.vt.edu/ejournals/JTE/v13n2/reed.html Seemann, K. (2003). Basic Principles in Holistic Technology Education. Journal of Technology Education ,14, Retrieved September 15, 2003 from Virginia Polytechnic Institute and State University digital library and archives website: http://scholar.lib.vt.edu/ejournals/JTE/v13n2/reed.html Walmsley, B. (2003) Partnership-Centered Learning: The Case For Pedagogic Balance in Technology Education. Journal of Technology Education ,14, Retrieved September 16, 2003 from Virginia Polytechnic Institute and State University digital library and archives website: http://scholar.lib.vt.edu/ejournals/JTE/v13n2/reed.html Surran, M. (2003). Making the Switch to Open Source Software. T.H.E. Journal Online. Retrieved September 16, 2003 from T.H.E. Journal Online website: http://www.thejournal.com/ Current Trends in Educational Technology Essay -- Education Technologi Current Trends in Educational Technology Abstract Current trends in Educational Technology offer quite an array of subject matter to study. I have selected a few articles demonstrating trends I found most interesting. These include trends in research, holistic technology education, pedagogic balance in technology education and using open source software in the school. Hopefully these trends will be an eye opener for the reader. This paper is based on these journal articles: Research in Technology Education: Back to the Future (Reed, 2002); Basic Principles in Holistic Technology Education (Seemann, 2003); Partnership-Centered Learning: The Case for Pedagogic Balance In Technology Education (Walmsely, 2003) and Making the Switch to Open Source Software (Surran, 2003). Researching the Future of Educational Technology Literacy Clear lines of inquiry are needed to further technology education’s place within the context of general education (Reed, 2002). The International Technology Education Association (ITEA), American Association for the Advancement of Science (AAAS), National Research Council and Technology for All Americans Project (TFAA) provide significant amounts of research available on educational technology. These organizations are always looking at what research would help achieve the goal of technological literacy. The National Science Foundation (NSF) makes federal funding available to educational technology researchers (Custer, Loepp, and Martin, 2000). TEGRD A new Council on Technology Teacher Education tool, the Technology Education Graduate Research Database (TEGRD) offers new lines of research geared towards education (Reed, 2002). The TEGRD was designed to highlight the history... ...chives website: http://scholar.lib.vt.edu/ejournals/JTE/v13n2/reed.html Seemann, K. (2003). Basic Principles in Holistic Technology Education. Journal of Technology Education ,14, Retrieved September 15, 2003 from Virginia Polytechnic Institute and State University digital library and archives website: http://scholar.lib.vt.edu/ejournals/JTE/v13n2/reed.html Walmsley, B. (2003) Partnership-Centered Learning: The Case For Pedagogic Balance in Technology Education. Journal of Technology Education ,14, Retrieved September 16, 2003 from Virginia Polytechnic Institute and State University digital library and archives website: http://scholar.lib.vt.edu/ejournals/JTE/v13n2/reed.html Surran, M. (2003). Making the Switch to Open Source Software. T.H.E. Journal Online. Retrieved September 16, 2003 from T.H.E. Journal Online website: http://www.thejournal.com/

Marketing New Product Essay

Introduction: This case is largely based on Vanessa O’Connell, â€Å"Food for Thought: How Campbell Saw a Breakthrough Menu Turn into Leftovers, the goals we need to reach is to gain the understanding of this company, why they can get the innovation and how they can manage it, also we can learn the experience of this company. The back ground of the company: In 1990, Campbell Soup was the undisputed leader among U.S. soup manufacturers, with a market share of over 75 percentages. Soup consumption, however, was levelling off, and top management was looking for opportunities for growth in related markets. Competitors such as ConAgra (Healthy Choice brand) and H. J. Heinz (Weight Watchers brand) were making sizeable sales and profit gains in their frozen foods lines, stressing their dietary benefits, and this seemed like a good place for Campbell to begin generating new product ideas. Innovation plan: At that era, the U.S. public was becoming more interested in the relationships which are between diet and disease prevention. No requires, no supplies. The Vanessa O’Connell’s focusing on foods that could be used to prevent illnesses such as diabetes or cardiovascular disease (including high blood pressure). Description of Industry: Campbell Soup Company (NYSE: CPB), also known as Campbell’s, is an American producer of canned soups and related products. Campbell’s products are sold in 120 countries around the world. It is headquartered [2] in Camden, New Jersey. Campbell’s divides itself into three divisions: the simple meals division, which consists largely of soups both condensed and ready-to-serve, the baked snacks division, which consists of Pepperidge Farm, and the health beverage division, which includes V8 juices. Marketing Plan: The Company using the differentiated strategy not only provide the common things but also provide the sophisticated products and services in order to feet most of the customers. Soon enough, the rough idea had been generated: a line of foods with medical benefits. The rough idea now needed to be further developed. Organizational plan: The challenge was to develop a food line that not only played a role in the prevention of these diseases, but also would be accepted and adopted by the U.S. population, Campbell’s CEO at the time, David W. Johnson, was 100 percentages behind the food-with-medical benefits idea, this innovation cause the company goes to a high-profit product. The key to success: The Campbell food technologists found this a challenging task—one of the early prototype fibber-enriched rolls â€Å"could have been marketed as a hockey puck,† according to Macnair. By fall 1994, however, about 24 meals that passed early taste tests were ready for clinical trials to determine health benefits. Over 500 subjects ate the meals for 10 weeks, and most reported improvements in cholesterol, blood pressure, and blood sugar levels. None experienced side effects, and many reported they liked the taste. Meanwhile, Mr Johnson created Campbell’s Centre for Nutrition and Wellness, based in the Camden, New Jersey, head office and employing 30 nutrition scientists and dieticians. Next the company came the market test. Campbell marketing staff selected the name â€Å"Intelligent Quinine† (or IQ Meals), and a blue box or can for packaging. The plan was for UPS drivers to deliver 21 meals (mostly frozen, a few in cans) each week to test subjects’ doors. By January 1997, the product was being test marketed in Ohio, backed up with a print ad campaign and a 10-minute infomercial designed to stimulate toll-free calls to Campbell’s information line. Critical Risks: By May 1997, sales in the Ohio market test were dismal, and another problem was arising. Those that had stuck with the program since January were showing health benefits, but now many of them were reporting that they were getting tired of the same nine meals over and over again. Conclusion: The fate of IQ Meals was sealed in a corporate shakeup at Campbell in July 1997. By fall 1997, Campbell announced plans to sell IQ Meals. For using the correct strategy, in 2012, Campbell announced plans to buy Bolthouse Farms, a maker of juices, salad dressings and baby carrots, for $1.55 billion. Analysts saw this as an attempt to reach younger, more affluent consumers.

Constructing an Inductive Theory in Sociology

There are two approaches to constructing a theory: inductive theory construction and deductive theory construction. Inductive theory construction takes place during inductive research in which the researcher first observes aspects of social life and then seeks to discover patterns that may point to relatively universal principles. Field research, in which the researcher observes the events as they take place, is often used to develop inductive theories. Erving Goffman is one social scientist that is known for using field research to uncover rules of many diverse behaviors, including living in a mental institution and managing the â€Å"spoiled identity† of being disfigured. His research is an excellent example of using field research as a source of inductive theory construction, which is also commonly referred to as grounded theory. Developing an inductive, or grounded, theory generally follows the following steps: Research design: Define your research questions and the main concepts and variables involved.Data collection: Collect data for your study using any of the various methods (field research, interviews, surveys, etc.)Data ordering: Arrange your data chronologically to facilitate easier data analysis and examination of processes.Data analysis: Analyze your data using methods of your choosing to look for patterns, connections, and significant findings.Theory construction: Using the patterns and findings from your data analysis, develop a theory about what you discovered.Literature comparison: Compare your emerging theory with the existing literature. Are there conflicting frameworks, similar frameworks, etc.? References Babbie, E. (2001). The Practice of Social Research: 9th Edition. Belmont, CA: Wadsworth Thomson.

Essay on Educating Prisoners - An Unnecessary Effort

Educating Prisoners – An Unnecessary Effort Crime knows no bound, no race, no social status, no gender. In prisons, all criminals are criminals, whether they have committed felony, rape or assault. White-collar crimes are the same as any other crime. Still, most inmates are from the middle class and lower class of our society. However, committing crime, and what kind of crime, is still the choice of the person, whether he has attained a formal education, a higher degree of learning or not. Still the fact remains that the scope of understanding and the extent of knowledge of white-collar crimes, being more complicated by systems and networks, require some kind of formal education, if not an extensive one. This does not mean that†¦show more content†¦This then results to the third phase in the educational cycle of prisoners, their frustration regarding their newfound skills and knowledge. With the stunted growth of knowledge, the prisoner student has difficulty in quenching the need to further learn and understand. And with the newfound skills and knowledge, he aims to use this in a practical way. He proposes programs but when these programs become too successful that they need outside contact, it is abruptly cut again. The practical application is also stunted. What will the inmate then do with his skills when he is confined in a very limited space to use his skills? The skills are underutilized and furthermore the experience breeds more contempt and alienation . But a more pressing factor for discontinuing prison education is the conditions inside the jail. An example is the lockdown, â€Å"used a security measure, a lockdown confines prisoner to their cells for an indefinite period† (Thomas 28). This disrupts the class, as the inmates are not permitted to go outside of their cells unless they are assigned maintenance of the institution. This can happen to just one group of detainees that the other groups get ahead of them in their tasks, the inmates in a lockdown are pressured to catch up with the work. Schedules of hearings and trials also disrupt the class schedules. Another condition is the jail staff andShow MoreRelatedBeing An Organ Donor Before They Die994 Words   |  4 PagesThe first strategy suggested being Education; some educational efforts focus on increasing the number of people who consent to be an organ donor before they die, and others focus on educating families when they are considering giving consent for their de ceased loved one’s organs. Another potential strategy is mandated choice where every individual would have to indicate their wishes regarding organ transplantation in legal documents e.g. drivers licenses and hospitals must comply with the writtenRead MoreWhy Do People Fear And Reject Others Who Are Different?994 Words   |  4 PagesPunishment was often harsh and brutal. 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We make â€Å"convicted felons† an untouchable class, locking them out of normal society and worthwhile employment, making continued crime all the more attractive. Instead of facilitating prisoner re-entry, we strain to make it difficult and almost impossible for some. More often than not no real intervention until criminality is firmly established and has become a pervasive lifestyle. Too many people including decision-makers believe â€Å"rehabilitationRead MoreWhat is Corporate Social Responsibility?5030 Words   |  21 Pagesadditional responsibility of upliftment of society, be it socially, environmentally or ethically, otherwise a day would come, when imperialism and ecological disturbances created in society would be a black hole for you that will swallow you and all your efforts throughout the years would turn kaput. 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